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Shih,
Pittinsky, and Trahan, 2006
These
studies
examined how performance on a verbal task can be moderated
by varying the salience of social
identities. In Experiment 1, female Asian-American
undergraduates completed a survey designed to highlight
their ethnic identity, their gender identity, or their
identity as a student. After completing one of the
surveys, the students were told that they would complete
a task assessing their verbal ability, inducing possible
stereotype threat based on Asian identity and possibly
stereotype lift based on female identity. Results showed
that Asian women performed best in the condition in
which gender had been highlighted, marginally less well
in the control condition, and marginally worse still in
the Asian identity condition. Performance differed
significantly between the gender and ethnic identity
conditions. In addition, women in the female identity
condition expressed significantly more confidence in
their verbal abilities compared with the other two
conditions. Experiment 2 focused on identifying the
default strength of race versus gender identities in
Asian-American female undergraduates who were to take a
test focusing on verbal ability. Procedures were
identical to Experiment 1, except the students did not
take a verbal test (though they had been led to believe
that they would). Instead, after completing one of the
surveys, they were prompted to generate descriptions of
six memories from their past, three based on their
gender and three based on their ethnicity. Results
showed that in the control condition (when neither
gender nor ethnicity had been highlighted), students
were equally likely to generate a memory based on gender
or ethnicity first. However, the rated positivity of the
first memory was higher when it focused on gender than
when it focused on ethnicity. This suggests that women
recalled memories that might be adaptive given the
upcoming test focused on a domain in which stereotypes
favored the performance of women. These studies are
consistent with other research suggesting that
highlighted one of multiple social identities can affect
task performance, depending on the stereotypical
expectations associated with the specific salient
identity.
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